Flashback to last year’s launch event. Standing from left, Charlie Roughton, a partner at Maze, Vicky Etheridge, Discover King’s Lynn manager, and Ilaria Pezzella, a project manager at Maze, together with Max Gill, front, a local designer.

A collaborative event which shines a spotlight on some of the area’s artistic talent will return this month to help ease the strain on the increasingly busy King’s Lynn Foodbank.

Last year’s inaugural Art of Giving initiative raised more than £1,000 and saw several trolley loads of food donated to the food bank. 

It was organised by Discover King’s Lynn, the town centre’s Business Improvement District (BID), and marketing agency Maze, based at Lynn’s Tuesday Market Place.

Both are joining forces again on Wednesday, November 29 to exchange pieces of locally-produced art in return for donations of money or food for the food bank, which is already spending £1,000 a week to top up supplies to meet demand that is likely to spike next  month.

Charlie Roughton, a partner at award-winning Maze, said: “It was so heartwarming last year for the community and local businesses to come out in force and support the first event. We are looking forward to another enjoyable evening celebrating art and kindness at a time that can be difficult for so many, especially those struggling to eat.

“Some of the statistics are shocking and heartbreaking – anything you can provide will really make an impact and help an organisation that makes such a difference.”

The food bank has already fed 20.4 per cent more people in 2023 than it had at this point last year. Last December, 874 people used the charity – a 91 per cent increase on the previous festive period – and volunteers are expecting to serve around 1,000 people next month as the cost of living crisis continues to bite.

All donations will be gratefully received but items particularly needed include: festive food items such as gravy, stuffing, cranberry sauce, trifle kits, alcohol-free mince pies and Christmas puddings, chocolate Advent calendars, small bottles of squash or long-life juice, small packets of biscuits, tinned fruit, fish and meat. 

Artwork available to take home on the launch night will include food-related prints created by designers at Maze, as well as pieces of work from local college students, designers and artists.

The Art of Giving will be held at The Place in New Conduit Street, from 6pm to 9pm. However, the venue will be accepting donations  until December 6. To find out how to get involved, email:  info@discoverkingslynn.co.uk