Customers at King’s Lynn’s IMO car wash on John Kennedy Road are being asked to donate old winter coats in exchange for a cut-price car wash next week.
From Monday anyone taking in a coat will be able to have their car cleaned for £10, or can choose a different car wash.
The charity event will be running all week and any coats donated will be passed on to Lynn-based Purfleet Trust charity for the homeless.
A spokesman for IMO said: “There will be a lot of people who have a coat they no longer wear and we wanted to give something back to the community. The Purfleet Trust were over the moon when we approached them.”