It was the worst-kept secret on the West Norfolk sports scene.

King’s Lynn Stars waited until a week ago to announce that Robin Brundle had become a co-promoter at the club.

Yet plenty of people knew long before the news officially broke because the new off-track arrival at the Adrian Flux Arena had already been busy putting plenty of wheels in motion.

Brundle certainly didn’t have time to waste, given Lynn’s troubles over the past few years, so it’s been no shock he’s been flat out. Thankfully the volume of good news coming out of the club for supporters should only continue to accelerate as his vision starts to become clearer for all to see.

That picture had started to become incredibly blurred during my time reporting on the Stars as a full-time journalist from 2012 to 2016. The less said about last season’s ‘Poolegate’ saga and my decision to walk away from my role as the club’s centre green presenter the better because I’m no longer blinded by my love for the Stars.

But it’s time to move on now and I have every reason to believe Brundle can make everything look much rosier at Saddlebow Road.

‘Brundle is viewing it as a business and is thinking with his head rather than his heart. He brings a fresh impetus, some serious contacts…’

It just didn’t work out for legendary team boss Rob Lyon in his co-promoting role in 2017. But lessons have clearly been learned.

It seems that Brundle, the brother of former Formula 1 driver Martin and an international business turnaround specialist, has been given the green light by the overworked Buster Chapman to really affect change.

Yet-to-be announced ideas he shared at a secret press and sponsors briefing are innovative, exciting and ultra professional.

It’s exactly what was required. Speedway is such an insular sport, it’s stuck in the past and too many people that are involved have a vested interest.

Brundle is viewing it as a business and is thinking with his head rather than his heart.

He brings a fresh impetus, some serious contacts and a
no-nonsense approach.

The businessman admits he’s hardly a superfan or expert. But that’s not a bad thing.

He knows what works in motorsport, he’s experienced, successful and he’ll bring a different type of thinking and approach to a club that desperately needs it before it’s too late.

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